| Launch date April 2011 |
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Solution Appshaker created a location based, augmented reality application that enables Budapest Bank customers to use their phones to easily find where the closest ATM machines are. |
Brief When Budapest Bank decided to launch a new campaign, they were looking for an innovative and practical way to involve mobile phones. |
Deliverables Since using Budapest Bank ATMs saves money for its customers, this application is both entertaining and practical. Future developments can include having real time coupons and discounts offered by Budapest Bank partners. |